Episode 432. Alison Ver Halen-Content marketer, SEO strategist, Author & Professional Speaker
Alison graduated from Lawrence University in 2009 with a B.A. in English and psychology, but she did not realize she was getting the perfect degree for content marketing.
It wasn’t until a few years after she graduated, when a family friend asked her to write blog posts for his law firm, that she realized she could make money doing what she loves.
Today & Alison is still writing blog posts, website landing pages & emails.
She also integrates SEO & marketing strategy into her content to give her clients their best chance of attracting, engaging, & converting their ideal clients.